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CBSE Class 12 Business Studies 2017 Delhi set 1
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Question : 8 of 19
Marks:
+1,
-0
Sunita took her niece, Aishwarya for shopping to 'Benetton' to buy her a dress on the occasion of her birthday. She was delighted when on payment for the dress she got a discount voucher to get off for a meal of or above at a famous eating joint. Identify the technique of sales promotion used by the company in the above situation.
Solution:
The techniques of sales promotion used by the company in this case is 'usable benefit'.
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