NIFT PG 2012 Question Paper with solutions

Directions (Q. Nos. 1-10): These questions consists of a passage followed by five statements based on the preceding passage. Evaluate each statement and mark answer as:  The Union Commerce and Industry Minister on Friday unveiled a new corporate logo for the National Textile Corporation (NTC), reflecting the new face of the state-owned enterprise as part of the plans to make it a world-class textile company. “The government is committed to making NTC a world-class eco-friendly integrated textile company and flag bearer of the sector. The ongoing revivalcum modernization program and new corporate and brand identity launch by NTC is aimed at achieving this goal,” he said at a function organized for the purpose. He said NTC was a key player in the textile sector and its recent moves would definitely transform it into an integrated company capable of addressing the needs of the nation. NTC had made a turn-around within a short span to emerge as a debt-free company with a highly competitive revival strategy, he added. He also launched two new look retail stores of NTC—one in Delhi and another in Coimbatore, Tamil Nadu, via satellite link up. This is part of revamping of NTC’s 93 stores to reflect the company’s new face across the country. Speaking on the occasion, the Textile Secretary said the revamp and modernization steps taken by NTC in the recent past in view of the changing times and consumer aspirations of modern India would help in instilling confidence in the minds of all stakeholders. The NTC Chairman and Managing Director said the new corporate logo reflected the new face of NTC to the world. It had been designed as free flowing fabric, indicating the new aspirations and changing aspirations of India. Apart from re-branding, NTC had developed a new marketing and corporate strategy that included revamping of all NTC stores and setting up of new stores, he said. The internal marketing programme to employees and key customers includes undertaking a complete programme to bring the new vision and culture to its employees. Respective mill managers would be conducting a smaller unveiling ceremony of the new logo along with the NTC anthem at all the mills. Besides, all the employees would be given a small commemorative badge of the new Logo.