CBSE Class 12 Business Studies 2021 Outside Delhi set 1

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Question : 15
Total: 60
The element of marketing mix by which marketers make use of various tools of communication to encourage exchange of goods and services in the market is called:
Solution:  
(b) Promotion
Promotion is an important element of marketing mix in which marketers use various communication tools to encourage exchange of goods and services in the market.
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