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Question : 32
Total: 60
'Uttam Ayurvedic Ltd.' is an established Indian company manufacturing organic consumer goods like toothpastes and shampoos. It has planned to increase its market share from 30 % to 40 % in the current financial year.
With the expanding market of organic products, other companies in the consumer goods industry have also launched these products with organic components. The competition in the market has increased and it was found that the sales of Uttam Ayurvedic Ltd. came down and its market share was reduced to23 % .
Identify the limitation of planning highlighted in the above case:
With the expanding market of organic products, other companies in the consumer goods industry have also launched these products with organic components. The competition in the market has increased and it was found that the sales of Uttam Ayurvedic Ltd. came down and its market share was reduced to
Identify the limitation of planning highlighted in the above case:
Solution:
(a) Planning may not work in dynamic environment.
The limitation of the planning indicated in the given case is that the planning does not work in dynamic environment. The environment is not static. It keeps on changing. The organisation has to constantly adapt itself to such changes. Hence, planning cannot foresee everything and fails to work in dynamic environment.
The limitation of the planning indicated in the given case is that the planning does not work in dynamic environment. The environment is not static. It keeps on changing. The organisation has to constantly adapt itself to such changes. Hence, planning cannot foresee everything and fails to work in dynamic environment.
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