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Question : 15
Total: 39
The most commonly used tool of promotion which is a paid form of communication and in which the sponsor bears the cost of communicating with the prospects is:
Solution:
(a) advertising
An identified sponsor can define advertising as a paid form of non-personal presentation and promotion of goods, services or ideas. It is a way to create awareness, generate interest and stimulate demand for their offerings.
An identified sponsor can define advertising as a paid form of non-personal presentation and promotion of goods, services or ideas. It is a way to create awareness, generate interest and stimulate demand for their offerings.
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