CBSE Class 12 Business Studies 2023 Delhi set 1

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Question : 17
Total: 39
A name, term, sign, symbol, design or some combination of them used to identify the products - goods or services of one seller or group of sellers and to differentiate them from those of the competitors is known as:
Solution:  
(a) brand
Brand is the name, term, sign, symbol, design or some combination of them which is used to identify the products of the seller and to differentiate them from those of competitors.
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