ICSE Class 10 Commerce 2020 Solved Papers
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Distinguish between :
SECTION - I
Distinguish between :
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Question : 1
Total: 31
Advertising and Publicity.
Solution:
Difference between Advertising and Publicity :
(i) Advertising is related to only commercial information to the public while publicity may or may not be related with the communication of commercial information.
(ii) Advertising aims only economic benefits while publicity aims both social and economic benefits.
(i) Advertising is related to only commercial information to the public while publicity may or may not be related with the communication of commercial information.
(ii) Advertising aims only economic benefits while publicity aims both social and economic benefits.
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