New stores financed by investors have a much lower failure rate than stores financed by other means. Source of financing, therefore, must be a more important causative factor in the success of a new store than are such factors as the location of the store, the quality of the staff, or the choice of merchandise. Which of the following, if true, most seriously weakens the argument above?

Question

Examsnet · Accepted Answer

Correct Answer is :  Investors base their decisions to fund new stores on such factors as the personal characteristics of the owner, location of the store, and marketing goal

GMAT Verbal Reasoning Practice Test 1