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Delhi Police Constable Exam Model Paper 10
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© examsnet.com
Question : 15
Total: 100
The cost to advertise on a news channel depends on:
The popularity of the channel
The demand of the viewers
The big business houses
The corporate sector
Validate
Solution:
The correct answer is The popularity of the channel.
The cost to advertise on a news channel mainly depends on
the popularity of the channel
The rate for television advertising is always quoted as the amount that an advertiser needs to pay for playing a 10-sec ad once.
The cost of TV advertising also varies with the time of day.
Time bands when more viewers are present cost more to advertise.
Time band with the highest viewership is termed as
Primetime bands
for TV advertising.
Another popular term used in TV advertising is
'Run of the Day part
', also known as RODP.
In
RODP
, the ads get equally distributed throughout the day.
© examsnet.com
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