● About SLS project: ◦ In 1996 the Same Language Subtitling (SLS) programme was launched as a research project. ◦ Its aim was to examine whether the subtitling of mainstream TV content could help people, especially those who were hard to reach through traditional literacy programmes, to improve their reading and writing skills. ● In 1999, SLS was officially put into practice as a literacy intervention programme by the Indian Institute of Management, Ahmedabad (IIMA) and not-for-profit organization Planet Read .